How does one speak in a Castle? The same way one should speak from any platform. “CLEARLY” Almost one hundred years ago, J. H. Jowett, a professor at Yale university, put it this way.
“I have a conviction that no sermon is ready for preaching, not ready for writing out, until we can express its theme in a short, pregnant sentence as clear as a crystal.”
That conviction should apply for any speaker that opens his or her mouth. This week, in this castle at Glen Eyrie, Colorado we are conducting our Dynamic Communicators Workshop.
Men and women from all over the United States are coming to learn the unique characteristics that mark every successful communicator. Some of our students are business leaders, some are in ministry, some are beginners and some are professionals who want to sharpen their skills. All of them will learn that the most important characteristic of an affective communicator is knowing how to communicate with crystal clear focus.
Aim at nothing and you will hit it every time. Know where you are going and you can take anyone with you.
This morning Christianity Today released the text of Philip Yancey’s sermon delivered two weeks after the shootings on the Virginia Tech campus. This is a must read. If you were asked to give a message of hope in the midst of such tragedy, what would you say? Some of Yancey’s
first words were these:
“In considering how to begin today, I found myself following two different threads. The first thread is what I would like to say, the words I wish I could say. The second thread is the truth.” Click here to read the rest of this incredible message.
Yancey is one of those writers who also is naturally gifted as a speaker. In his books and In this incredible message delivered in the face of unspeakable grief, he demonstrates two key characteristics of an affective communicator.
- He starts from the perspective of the listener. To the doubter he begins with their objections and obstacles to faith. To the grieving he deals with the questions and anger and reality right up front.
- He never short changes the truth. In those three opening sentences and throughout the text of his sermon, Philip shows genuine compassion and insight into what his audience is feeling. then he delivers the truth. This truth might not be easy to hear, but it is made easier to hear because of where he started.
Had Philip started without identifying with the wounded souls that sat before him, and addressing the questions that harassed their thoughts, the truth might have fallen on many deaf ears. Hmmmm! Someone else demonstrated these characteristics about 2000 years ago. Not a bad example to follow.
A sweet women approached our product table at Legacy Five’s Memorial Day Celebration. After looking everything over, she asked, “Do you have any CM1s?”
Our staff kindly responded that we didn’t have any CM1’s. They had never heard of a CM1. Neither had I. At that point the lady declared, “I have five of Ken’s CM1s.” My sister likes the hearM1s, but I like the CM1s. Suddenly I understood. There were two kinds of products on our table. DVDs (see em ones) and CDs (hear em ones) Once we understood the language that was being spoken we sold several CM1s.
The best selling book “The five Love Languages” by Gary Chapman is based on the premise that even married couples must discover the “love language” of their spouse and use it.
It doesn’t matter whether you are loving, preaching, selling DVDs or cars, training puppies, or training children. Excellent communicators know that if you want to communicate you must have a grasp of the language your audience speaks.